Hey family,
We’re already about to be in March, and this is where most New Year’s goals start falling apart.
January is full of energy. Everyone is setting big goals, creating vision boards, and planning how they’re going to change their lives. But by February, the excitement fades. Distractions creep in, and suddenly, those ambitious goals don’t seem as achievable anymore.
If this sounds familiar, don’t stress. The problem isn’t that you’re not capable. The problem is that most people set goals without a real system to follow through.
So before the year starts slipping away, let’s pause, reset, and make sure your goals don’t just stay ideas but actually turn into results.
1. Stop Thinking in Year-Long Resolutions—Use 90-Day Sprints
A full year is too long to stay focused on a single goal. When you tell yourself, “I want to achieve this by December,” it feels far away, making it easy to procrastinate. By the time you realize you need to take action, months have already passed.
A more effective approach is to break the year into 90-day sprints.
Instead of saying "I want to grow my brand this year," set a focused goal:
"By the end of April, I will post consistently three times a week and engage with five new people per post."
Instead of "I want to launch a business," shift to:
"In the next 90 days, I will finalize my brand identity and launch my website."
This approach does two things:
Creates urgency, so you move with more intention.
Provides clarity, so you know exactly what you’re working toward.
Action Point: Choose one main goal for the next 90 days and break it down into three to five clear action steps.
2. Reconnect With Your “Why”
Motivation fades when you lose sight of why you started in the first place.
Why did you set this goal?
Does it still excite you?
What will change in your life if you follow through?
Sometimes, we set goals that no longer align with where we are. That’s fine. Adjust as needed. But if your goal still matters, remind yourself of the bigger picture.
When GUAP was first starting, there were moments when it felt impossible to keep going. Rejections, money issues, setbacks—but every time we thought about stopping, we reminded ourselves why we started. The vision of telling stories no one else was telling kept us moving forward.
Action Point: Write down your “why” for your main 90-day goal and put it somewhere visible—your desk, your phone wallpaper, or a notebook you see daily.
3. Make Your Goals Clear and Actionable
Vague goals don’t get accomplished. The clearer the goal, the easier it is to track progress and follow through.
Instead of:
“I want to be healthier.” → Set “I will work out three times a week and drink two liters of water daily.”
“I want to network more.” → Set “I will reach out to three people in my industry every week and attend one event per month.”
When goals are clear and measurable, they stop being abstract ideas and become actionable plans.
Action Point: Rewrite your main goal in a way that makes it specific, measurable, and time-bound.
4. Attach Your Goals to Existing Habits
One reason people struggle to stay consistent is that they try to force new habits into their lives instead of integrating them into things they already do.
If you want to:
Read more, listen to audiobooks while commuting.
Post more, schedule content while drinking your morning coffee.
Plan your week, do it every Sunday night before bed.
By linking a new habit to an existing one, it feels natural rather than like extra work.
Action Point: Choose one daily habit you already have and attach your goal to it.
5. Create a Weekly Check-In System
Most people don’t fail because they lack ability—they fail because they don’t track their progress. Without a check-in system, it’s easy to drift and lose focus.
Once a week, take ten minutes to reflect:
What did I accomplish this week?
What didn’t go as planned?
What’s my main focus for next week?
This small habit helps you adjust and stay on course instead of waiting until the end of the year to realize you’re off track.
Action Point: Choose a weekly check-in day (Sunday or Monday work best) and set a reminder in your calendar.
6. Build in Rewards for Progress
Hard work should feel rewarding. The problem with long-term goals is that they can feel distant, making it easy to lose motivation. The solution? Build in mini rewards along the way.
Completed your first 30 days of consistency? Acknowledge the progress.
Hit a big milestone? Treat yourself—take a day off, invest in something useful, or simply recognize the win.
Rewards reinforce habits and make the journey enjoyable.
Action Point: Decide on a small reward for yourself when you complete your next milestone.
Final Thoughts
Goals don’t fail because they’re impossible. They fail because they aren’t structured for action.
To set goals you’ll actually follow through on:
Break them into 90-day sprints instead of year-long resolutions.
Reconnect with your why regularly.
Make them clear and measurable so you can track progress.
Attach them to existing habits so they feel natural.
Check in weekly to stay on track.
Celebrate small wins so motivation stays high.
The difference between people who achieve their goals and those who don’t isn’t talent—it’s structure, consistency, and adaptability.
remember you’re forevafree, no limits.
Ibrahim
Some exciting news….
Last year I asked you guys what more you’d like to see from this community. One of the things that came up quite a bit was being able to ask questions, sharing more advice etc.
So you guys are the first to know that starting from tomorrow - I’ll be doing a weekly stream where we can meet each other, ask me any questions, plan together, vibe together etc. See this as a way for us to start the week together and hold ourselves accountable, whilst also being able to connect with one and other. Link for the stream will be sent through here - would love to see as many of you guys there as we can.
On the stream one of the sections will be me going through work and sharing any thoughts/answering any questions you might have on your work. If you’d like to be part of the creative review please fill in this form.
This is one of the few things I’ll be doing this year to bring the community together (something im really excited about coming in April).
