Every December, I go into reset mode. It’s the one month where I step back, get quiet, and really look at my life and work without the noise of the year pulling me around. I use this time to get ahead - to think clearly, re-align, and understand what I actually want the next year or years to feel like.

But even with that routine, I know how confusing December can be when you’re building something on your own. I know what it feels like to have ideas but no real direction. To be doing the most but not feeling any closer. To want clarity but not know where to find it. To feel overwhelmed, tired, and second-guessing every move - even when you’ve achieved things other people think are amazing.

I’ve been in those moments so many times. And looking back, I realise how much I wished I had someone who understood - someone who could help me get clear, help me see the bigger picture, and help me move with confidence instead of confusion.

That’s why I’ve built brandtherapy*.for our community.

brandtherapy* (click for full info) is a focused 1:1 session designed to help you bring clarity to whatever’s holding you or your brand back - whether it’s identity, business model, messaging, your audience, confidence, direction, or just that feeling of being creatively stuck.

It’s a space to talk openly, think clearly, and get honest direction from someone who knows the reality of building something from scratch - not from theory, but from lived experience.

Over the last decade I’ve turned creativity into something sustainable: building GUAP from an idea, working with global brands, building communities, reinventing myself, launching multiple creative ventures, and learning the behind-the-scenes truth of what it takes to grow.

Everything inside brandtherapy* comes from that journey.

December is always a good time to reset and rethink things so if you are a creator building a personal brand, a small business owner trying to find direction or just someone tired of building alone and second-guessing yourself book in an initial FREE 15-min call below.

remember we stay forevafree* - be who you wanna be

ICXN aka Ibrahim Kamara